An excellent contribution by our Trademark experts in this year’s World Trademark Review Yearbook edition of A Global Guide for Practitioners. Our Senior Partner, Dor Cohen-Zedek and Partner, Anat Mandel offered their analyses on Israeli Trademark procedures and strategies discussing how “according to Israeli law, there is no specific use requirement for establishing the mentioned rights. Each case is judged on its own merits.” Read full chapter here: WTR Yearbook 2020-2021